Paul Smith partners with Los Angeles tattoo artist Mark Mahoney on a capsule collection of clothes, accessories and footwear featuring custom Mark Mahoney illustrations.
Owner of the world famous Shamrock Social Club on Sunset Boulevard, Los Angeles, Mark Mahoney is considered a living legend in the field of tattooing. His renowned status is confirmed by a client list that includes countless A-list names such as Johnny Depp, David Beckham and Lady Gaga.
Both Paul and Mark are icons in their field, known for their appreciation of craft and creativity. In 2016, a mutual friend, Ben Tierney, introduced the two men during an event hosted at Paul’s Los Angeles shop. They instantly clicked and started a conversation that would eventually lead to this special collaboration. In September 2018, Mark visited Paul in his London studio to put the finishing touches to the collaboration, which will launch for autumn/winter ’19.
The collaboration centers around a series of hand drawn illustrations by Mark Mahoney that show his unique take on famous icons and images from the world of tattooing. These unique illustrations have then been added to classic Paul Smith products including tailored jackets, jersey sweatshirts and T-shirts, leather accessories and footwear.
“Mark is such a talented artist and there’s a brilliant atmosphere at Shamrock”, said Paul. “It’s so friendly and down-to-earth, exactly how I hope people feel my shops are!”